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Business Adventures by John Brooks

What do the $350 million Ford Motor Company disaster known as the Edsel, the fast and incredible rise of Xerox, and the unbelievable scandals at General Electric and Texas Gulf Sulphur have in common? Each is an example of how an iconic company was defined by a particular moment of fame or notoriety. These notable and fascinating accounts are as relevant today to understanding the intricacies of corporate life as they were when the events happened. Stories about Wall Street are infused with drama and adventure and reveal the machinations and volatile nature of the world of finance. John Brooks's insightful reportage is so full of personality and critical detail that whether he is looking at the astounding market crash of 1962, the collapse of a well‐known brokerage firm, 

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Product details

  • Publisher : Hodder And Stoughton; new edition (12 November 2014)
  • Language : English
  • ISBN-10 : 1473612233
  • ISBN-13 : 978-1473612235
  • Item Weight : 340 g
  • Dimensions : 20 x 14 x 4 cm
  • Country of Origin : United Kingdom
M114
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