Shoe Dog by Phil Knight
In 1962, fresh out of business school, phil knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from japan. Selling the shoes from the boot of his Plymouth, knight grossed $8000 in his first year. Today, nike's annual sales top $30 billion. In an age of start-ups, nike is the ne plus ultra of all start-ups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognisable symbols in the world today. But knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, he tells his story. Candid, humble, wry and gutsy, he begins with his crossroads moment when at 24 he decided to start his own business.
- Publisher : Simon & Schuster (1 May 2018)
- Language : English
- Paperback : 400 pages
- ISBN-10 : 1471146723
- ISBN-13 : 978-1471146725
- Dimensions : 13 x 2.4 x 19.8 cm