Start with Why is a global bestseller and the TED Talk based on it is the third most watched of all time.

Why are some people and organisations more inventive, pioneering and successful than others? And why are they able to repeat their success again and again?

In business, it doesn't matter what you do, it matters WHY you do it.

Start with Why analyses leaders like Martin Luther King Jr and Steve Jobs and discovers that they all think in the same way - they all started with why.

Simon Sinek explains the framework needed for businesses to move past knowing what they do to how they do it, and then to ask the more important question-WHY?

Cal Newport discusses in his new book, Deep Work: Rules For Focused Success In A Distracted World, about how professionals of today have started valuing quantity over quality; and how this has turned young professionals of today into puppets who try to indulge in extensive multitasking, dealing with multiple emails and projects. This prevents them from doing 'deep work'; which is focused work free from all other distractions. This also means that the professionals of today should sort out their priorities.

Newport uses principles of psychology and neuroscience to enhance his points. He elaborates how to improve a person's cognitive abilities and how employers should encourage workers to not take shortcuts for completing projects. 

An updated edition of the blockbuster bestselling leadership book that took America and the world by storm, two U.S. Navy SEAL officers who led the most highly decorated special operations unit of the Iraq War demonstrate how to apply powerful leadership principles from the battlefield to business and life. Now with an excerpt from the authors' new book, THE DICHOTOMY OF LEADERSHIP. Combat, the most intense and dynamic environment imaginable, teaches the toughest leadership lessons, with absolutely everything at stake. Jocko Willink and Leif Babin learned this reality first-hand on the most violent and dangerous battlefield in Iraq. As leaders of SEAL Team Three’s Task Unit Bruiser, their mission was one many thought impossible: help U.S. forces secure Ramadi,

After a stint policing the rough streets of Kansas City, Missouri, Chris Voss joined the FBI, where his career as a kidnapping negotiator brought him face-to-face with bank robbers, gang leaders and terrorists. Never Split the Difference takes you inside his world of high-stakes negotiations, revealing the nine key principles that helped Voss and his colleagues succeed when it mattered the most – when people’s lives were at stake.

Rooted in the real-life experiences of an intelligence professional at the top of his game, Never Split the Difference will give you the competitive edge in any discussion.

'A remarkable and important guide to effecting change in our individual lives, businesses, societies - and beyond' JONAH BERGER, bestselling author of Contagious


How did movements like the Arab Spring and Black Lives Matter take off when they did?

How did Lord Kitchener recruit 2,000,000 volunteers at the start of World War I?

Why did Twitter take hold while Google+ has failed?

What surprising lessons can we learn from Covid 19?


From the spread of Covid-19 to the rise of political polarization, from implicit bias to genetically modified food, from NASA to Netflix - it's time to think differently about how change works.

Professor Damon Centola is the world expert in the new science of networks. His ground-breaking research across areas as disparate as voting, health, technology and finance has highlighted powerful and highly effective new ways to ensure lasting change.

Robert Greene is a master guide for millions of readers, distilling ancient wisdom and philosophy into essential texts for seekers of power, understanding and mastery. Now he turns to the most important subject of all – understanding people’s drives and motivations, even when they are unconscious of them themselves.

We are social animals. Our very lives depend on our relationships with people. Knowing why people do what they do is the most important tool we can possess, without which our other talents can only take us so far. Drawing from the ideas and examples of Pericles, Queen Elizabeth I, Martin Luther King Jr, and many others, Greene teaches us how to detach ourselves from our own emotions and master self-control, how to develop the empathy that leads to insight, how to look behind people’s masks, and how to resist conformity to develop your singular sense of purpose. 

As indicated by Aristotle, the polis, or Greek city-state, is the most elevated type of political affiliation. Simply by being a resident of a polis can an individual completely seek after an existence of good quality, which is the ultimate objective of human life. Since one can just accomplish this objective through political affiliation, Aristotle reasons that "man is a political creature." As well as shielding private property and censuring free enterprise, Aristotle famously views the foundation of subjection as important to the activities of society. Assessing and reprimanding different constitutions and established hypotheses, Aristotle presumes that no current city or hypothesis is great. He recognizes urban communities with their constitutions and arranges six various types of urban communities, three great and three awful. The three great sorts are politeia, or an established government; nobility; and authority.

For over twenty-five years, leadership legend and personal-mastery path-blazer Robin Sharma has mentored billionaires, business titans, professional-sports superstars and entertainment royalty via a revolutionary methodology that led them to accomplish rare-air results. Now, in this groundbreaking book, Sharma makes his transformational system available to anyone who is ready for undefeatable positivity, monumental productivity, deep spiritual freedom and a life of helping others. In The Everyday Hero Manifesto you will discover: · The hidden habits used by many of the world’s most creative and successful people to realize their visionary ambitions · Original techniques to turn fear into fuel, problems into power and past troubles into triumphs · 

From Cass R. Sunstein and Richard H. Thaler, winner of the Nobel Prize in Economics, Nudge is one of the most influential books of the 21st century

*Fully revised and updated from cover to cover*

Since the original publication of Nudge more than a decade ago, the word has entered the vocabulary of businesspeople, policy makers, engaged citizens and consumers everywhere. The book has given rise to hundreds of "nudge units" in governments around the world and countless groups of behavioural scientists in every part of the economy. It has taught us how to use thoughtful choice architecture to help us make better decisions for ourselves, our families, and our society.

Now, Richard Thaler and Cass Sunstein have updated the book, making use of their experiences in and out of government over the past dozen years as well as an explosion of new research. 

Brian Greene's The Hidden Reality: Parallel Universes and the Deep Laws of the Cosmos explores our most current scientific understanding of the universe, the 'string theory' that might hold the key to unifying nature's laws, and our continuing quest to know more. There was a time when 'universe' meant all there is. Everything. Yet, as physicist Brian Greene's extraordinary book shows, ours may be just one universe among many, like endless reflections in a mirror. He takes us on a captivating exploration of parallel worlds - from a multiverse where an infinite number of your doppelgangers are reading this sentence, to vast oceans of bubble universes and even multiverses made of mathematics - showing just how much of reality's true nature may be hidden within them. 'If extraterrestrials land tomorrow and demand to know what the human mind is capable of accomplishing ... hand them a copy of this book' 

From legendary investor Ray Dalio, author of the international bestseller Principles, who has spent half a century studying global economies and markets, Principles for Dealing with the Changing World Order examines history’s most turbulent economic and political periods to reveal why the times ahead will likely be radically different from those we’ve experienced in our lifetimes - but similar to those that have happened many times before. A few years ago, Ray Dalio noticed a confluence of political and economic conditions he hadn’t encountered before. They included huge debts and zero or near-zero interest rates that led to massive printing of money in the world’s three major reserve currencies; big political and social conflicts within countries, especially the US, due to the largest wealth, political and values disparities in more than 100 years; and the rising of a world power (China) to challenge the existing world power (US) and the existing world order. 

Robert Greene is a master guide for millions of readers, distilling ancient wisdom and philosophy into essential texts for seekers of power, understanding and mastery. Now he turns to the most important subject of all – understanding people’s drives and motivations, even when they are unconscious of them themselves.

We are social animals. Our very lives depend on our relationships with people. Knowing why people do what they do is the most important tool we can possess, without which our other talents can only take us so far. Drawing from the ideas and examples of Pericles, Queen Elizabeth I, Martin Luther King Jr, and many others, Greene teaches us how to detach ourselves from our own emotions and master self-control, how to develop the empathy that leads to insight, how to look behind people’s masks, and how to resist conformity to develop your singular sense of purpose. 

A year's worth of management wisdom, all in one place.

We've reviewed the ideas, insights, and best practices from the past year of Harvard Business Review to keep you up to date on the most cutting-edge, influential thinking driving business today. With authors from Francesca Gino to Adam Grant and company examples from Pfizer to Microsoft, this volume brings the most current and important management conversations right to your fingertips.

This book will inspire you to:

• Adopt the best practices for creating a truly flexible workplace
• Refocus your strategy to prioritize the few initiatives with the greatest potential impact
• Navigate the challenges of role transitions—and learn how those in changing roles can get up to speed faster
• Implement diversity training that will help employees overcome bias and commit to improvement
• Overcome roadblocks during the innovation process so rapid experimentation will pay off
• Lead with a commitment to sustainability

The inspirational last book from the legendary Stephen R. Covey, internationally bestselling author of The 7 Habits of Highly Effective People

From Carmine Gallo, the bestselling author of Talk Like Ted, comes The Bezos Blueprint, which teaches you the communication and leadership secrets of Jeff Bezos and how to master them. Award-winning biographer Walter Isaacson is often asked who, of the people living today, would he consider to be in the same league as the innovators he’s profiled: Leonardo da Vinci, Albert Einstein, Steve Jobs. Isaacson’s answer? Jeff Bezos. The Amazon founder shares the traits that made Isaacson’s innovators irresistible subjects. These qualities include a passionate curiosity, fervent imagination and a child-like sense of wonder. Bezos also has an intense ‘personal passion’ for skills that he requires Amazonians to learn: writing, communication and storytelling. Now, in The Bezos Blueprint, readers will learn the communication secrets of the world’s greatest salesman. They will learn how to: · Write with the ‘clarity of angels singing’ · Pitch ideas through story · Deliver messages that stick Bezos was ahead of his time. Now it’s your time to sharpen your writing, storytelling and communication skills to build the company or career of your dreams.